Amazon Climate Pledge

Highlighting Amazon’s dedication to a greener future, these two videos show how Amazon’s Climate Pledge Arena is the first stadium to earn zero carbon certification and how the SIPP (Ships In Product Packaging) program reduces packaging waste. As producer, I organized travel for myself and the Creative Director to Seattle from New York and California, scouted and coordinated interviews and b-roll moments with on-site management and on-camera staff at both the CPA and SIPP lab, hired local crew, rented gear, coordinated scheduling with Amazon’s SIPP laboratory and organized a dedicated space at a nearby coffee shop for the puppeting of the Amazon box and Computer box’s break-up date. I also had to work with SIPP Lab staff to ship dozens of packaging materials back to the New York office for the stop-motion inserts and drop test visuals. I oversaw and ensured all packaging visuals were up to Amazon standards and congruent with their brand guidelines, communicating constantly with the Amazon client, providing screen tests and set-ups for their notes and approval throughout the production.