Blue Moon x SB Nation

This collaboration between our sports digital brand SB Nation and Blue Moon stars former MLB player Dexter Fowler as he attempts to answer quiz questions about Blue Moon beer and Baseball. In addition to producing this series, I developed the concept, wrote social scripts, and formulated quiz questions having done extensive research on Blue Moon and MLB history. I coordinated budgets, travel and lodging, location legal releases, material releases for third-party stadium logos, and held pre-production calls. I edited these videos myself and incorporated client notes in each round of review.