State Farm x Vox

In this social video I produced for Vox and State Farm, we watch as Queen Ife, a young music producer, uses household items to create a catchy beat while weaving in the State Farm jingle. Leveraging a familiar old-school YouTube trend, this project was a fun way to manifest State Farm's passive awareness campaign. In addition to producing, I also led set design, propping, and oversaw post-production.